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Lidl launches insect burgers made from mealworm larvae
19 May 2023
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Lidl has just made one of their boldest launches yet, and let’s just say it’s certainly not for the squeamish…
Yup, the budget supermarket has launched burgers made with soy and insects, which will sit as part of its ‘My Street Food’ range.
The burgers are just launching in Ireland at the moment, and are currently priced at around three euros (£2.60) for a pack of two.
They have been labelled simply as “Insect Burgers” in store, and contain ingredients such as soya flour and “dried mealworm larvae.”
While there has not yet been any confirmation around the product becoming a permanent item for the brand, Lidl UK did confirm to Plant Based News that they have “no plans to stock the burgers.”
Upon hearing of the news, many Irish customers headed down to their local store to see whether in fact it was true, and they were surprised to find out that it was!
Posting to Twitter, a user that goes by the name ‘Concerned Citizen’ posted a photo of the item stacked up in the freezer aisle alongside the caption: “YOU WILL EAT BUGS. Lidl’s delicious looking Insect Burgers & Patties.
“Remember the conspiracists who got everything else right these last two years – well we’ve been warning you about this too,.”
This user is probably referring to the fact that back in 2020, the European Union approved three “edible” insects for human consumption which includes locusts and crickets, as well as mealworms. And if that wasn’t enough, there are also another eight creepy crawlies waiting for approval on the list.
As per Total Telecom who cited a report by Barclays, the edible insect market is set to see “healthy growth over the coming decade, climbing to $6.3 billion by 2030.”
So there’s definitely a market for it, whether everyone approves yet or not.
“The most scary part is that some are willing to pay for it,” wrote one unimpressedTwitter-goer, as another branded the entire concept “outrageous.
Here at Twisted, we actually did some digging into the world of edible insects not long ago, and it was pretty fascinating stuff.
Whilst it might sound unappetising to many, the consumption of insects can be traced back to the very beginnings of mankind, and there are even references to eating critters in the Old Testament and Ancient Greek scriptures.