Article by Joanna Sarah-Freedman
A restaurant chain is selling a pie with bottomless gravy, and, honestly, why doesn’t everybody do this?!
Yep, Pieminister has launched the new deal in aid of suicide prevention charity, Campaign Against Living Miserably, and the pie they’ve created sounds about as comforting as a carby meal can get.
The restaurant has appropriately branded their newest limited edition pie, It’s All Gravy, and described it as a “shamelessly beige celebration of proper British grub”.
It comes with fries, crispy onions, Cheddar cheese, and (most importantly) allllll the gravy your heart could desire.
Pie and gravy is great enough, but pie and gravy with chips and cheese? It’s all our cravings in one…
Vegans can get in on the fun, too, as the pie can also be made plant-based with the addition of non-dairy cheese.
The pub will be giving £1 from every pie sold to the charity, and they’ll also be giving 20p from each of their larger sold to CALM, too.
Jon Simon, who is co-founder and managing director of Pieminister, said: “At a time when many of us are struggling with life’s challenges in one way or another we’re really pleased to be partnering with CALM.
“While raising thousands to fund their vital work, we’ll also use every platform we have to tell as many people as possible that CALM is there for them, should they need it.
“There’s never been a better time for us to stand shoulder to shoulder with the Campaign Against Living Miserably. And as pie, chips and gravy is the definition of comfort food, it’s apt that we’re using It’s All Gravy to support CALM’s work.”
“This feast ticks all the boxes; delicious pie, crispy fries and onions, melty cheese and as much gravy as you can handle; eating one of these has be one of the tastiest, most uplifting ways to back a good cause.”
You can get the pie until early September, so if you’re near a Pieminister, you know where to go. You can check where your local branch is here.
Fellow pie vendors, take note. Bottomless gravy should always be a thing.